At POM, we believe a direct conversation between consumers and employees is essential to helping us to both serve our consumers and build our business. We understand that the world is being transformed by social technologies and that our company has a responsibility and need to get involved in the conversation and build relationships. We are looking for someone who is passionate about helping consumers on a daily basis and who can listen to, talk to, energize, support and embrace our most passionate consumers while attracting more people to join our community.

The mission of this position is to help us develop and execute our plan to launch, grow and maintain customer communities and social media outposts for POM Wonderful. As a passionate customer advocate, you will be responsible for representing the best interests of the community. In this role, you are part support, marketer, coordinator and facilitator, yet always remaining consumer-focused. You will lead, guide and moderate discussion topics between members and employees, as well as collect and represent the needs from the community.

Responsibilities:
• Primary day-to-day manager of our online communities, including those hosted on the POM website as well as external sites.
• Develop and manage the content calendar
• Identify and implement weekly, daily and often real time content updates
• Monitor internal and external websites – including the community at pomwonderful.com and at Facebook, Twitter, etc. – and discussions within each
• Engage with the community through a series of online and offline brand events
• Identify and develop relationships with content providers, bloggers, writers and key internal content developers
• Evangelize and train internal teams on the value of the online community
• Prioritize incoming member requests and redirect to internal teams as needed